Good Salutations for Business Emails

When writing a letter or a business proposal or an official communique, we often goof up in the beginning. How to address, whom to address, shall I use “To Whom It May Concern” are some of the questions, we always ponder. Here are some rules, one must follow, to write an effective communique – like using “Ms.” instead of “Miss” or “Mrs”. The closing of the communique also have it’s impact.